Demystifying college costs: how nudges can and can't help
نویسندگان
چکیده
Abstract As US college costs continue to rise, governments and institutions have quadrupled financial aid. Yet, the administrative process of receiving aid remains complex, raising for families deterring students from enrolling. In two large-scale field experiments ( N = 265,570), we test impact nudging high-school seniors in California register state scholarships. We find that simplifying communication affirming belonging each significantly increase registrations, by 9% 11%, respectively. these nudges do not final step – scholarship. contrast, a simplified letter affirms while also making comparable cost calculations more salient impacts choice, increasing enrollment lowest net option 10.4%. Our findings suggest different are likely address types burdens, their combination may be most effective way shift educational outcomes.
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ژورنال
عنوان ژورنال: Behavioural public policy
سال: 2022
ISSN: ['2398-0648', '2398-063X']
DOI: https://doi.org/10.1017/bpp.2022.1